Monday, July 29, 2019
Find a multinational trading or manufacturing organisation of your Research Paper
Find a multinational trading or manufacturing organisation of your choice. Describe and evaluate the changing business environme - Research Paper Example Also explored in this paper is the impact of change on the organizational structure and general performance of the company. Performance was assessed through a comparative analysis of the companyââ¬â¢s strengths and that of the competitors. Financial reports were also used to establish the trends of performance as they relate to the various changes undertaken by the company. Introduction PepsiCo Inc., remains one of the leading food and beverage companies both in the United States and in different parts of the world. Over the years, the company has undergone structural and managerial changes aimed towards enhancing its market profile and general performance. Longitudinal inquiries into the companyââ¬â¢s potential show that the company has continued to post impressive financial results as a result of strategic changes in its internal systems and supply chain (Bachmeier 141). PepsiCoââ¬â¢s expansion into Asia, Europe, Africa, and other parts of the world demonstrates a determin ed agenda of breaking into new market segments beyond its original geographical niche. The same determination manifests itself through the mergers, acquisitions, and purchases that the company has undertaken in the course of its operation. ... A diversified range of products remains one of the strongest selling points by which PepsiCo manages to maintain an impressive lead on the global market. It might be argued that some of the changes that relate to the companyââ¬â¢s change of profile are necessarily linked to market forces, which tend to favor multinationals and bid corporations. On this note, it remains evident that the changes in the processes and structures of the company had some significant impacts in terms of growth and profitability. Sustained competition with other food and beverage companies on the market has occasioned a shift in production methods with the aim of retaining its hold on the market share. The reliance on both carbonated and un-carbonated drinks has allowed the company to attend to the diverse tastes of the market, which also translates into increased revenue flow. One of the competitive advantages that PepsiCo enjoys over its main rival is the diverse product range. Essentially, the performa nce of PepsiCo could be assessed from the perspective of the various factors that attend to the dynamics of global competition. Consistently, PepsiCo has engaged in strategic corporate social responsibility programs that are aimed at promoting healthy nutrition in the wider society. This strategy weighs into public concerns of proper nutrition in the wake of diet-related lifestyle diseases. The Business Environment PepsiCo operates in a highly competitive business environment particularly because it relates to the health and nutrition of populations. The food and beverage business environment attracts new players every year due to the high returns on capital for the successful ventures. The competitive nature of the environment
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