Thursday, June 20, 2019
Marketing Essay Example | Topics and Well Written Essays - 2500 words - 24
merchandising - Essay ExampleIt is a sure fact that marketing has addressed those areas which were deemed as the color sensations in the past by the people who had business dealings, undertook high-level strategies, initiated one to one connections and so on (Kotler 2003). This paper will take a lament look on the basis of marketing coming about in full circle and that too for the betterment of the masses in meticulous.Marketing is delineate as the art of sell products and/or services through the effective usage of persuasion, psychology and repetition. One must believe that marketing employs a scrap of practices which are regarded as its sub-fields namely advertising, sales promotion activities, personal selling, public relations (or publicity) and direct mailing to name a few. With the passage of time, the definition of marketing has changed as it has included a pre-manufacture tilt to its basis with regards to a product and/or service. Selling gets differentiated from marke ting in the fact that selling is yet done when a product is made available on the shelf within a retail outlet while marketing starts even when in that location is an idea or concept of the related product and thus the whole game starts as a result of this hype within the relevant audiences. Marketing aims to pinpoint the needs of the target consumers and addresses the same whilst meeting their very needs through the purchase of the product/service and its ultimate usage. If there is no selling of the product, there would be no association of the need with the target audience and hence marketing might not be needed at all. hence marketing looks to solve the problems in which the consumers are tied up and even when there is no problem at all just to satisfy ones desires they are asked to purchase a product/service so as to have a better standing within a grouchy social circle or society. In other words, this encompasses the basis of self-esteem needs if not
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